PRESSMAN
W H I S K E Y

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The Press Room

Notes from the Workshop

Behind the build of Pressman — how a brand gets made when concept and creation live under one roof.

Brand Story · 5 min read

From Blueprint to Bottle: How a Brand Gets Made

Inside the process of turning a sketch and a name into a shelf-ready identity — bottle, label, signage and all.

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Design · 4 min read

The Look of Honest Work: Designing the Pressman Label

Why we leaned into old-world printing-press type, copper, and a commanding "P" that owns the shelf.

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Behind the Build · 3 min read

Why a Print Shop Built a Whiskey

A capability showcase from ITC Cutting Edge — proving what end-to-end brand & print can do for a liquor label.

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Concept to Creation — All Under One Roof.

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Pressman is a showcase by ITC Cutting Edge. Reach out to see what we can build for your brand.

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